Brand Story

Picasso brush's invariable dignity and style over time

The speciality of completing the true beauty just beyond the concept of a tool

30 years of know-hows and exceptionally sensual design that no one can imitate

Since 1990

Piccasso inherits traditional Korean cosmetic brush manufacturing technology.for 30 years and strives for flawless and perfect tools.

With profound wisdom of the Orient

Picasso presents the use of makeup brushes to anyone who uses makeup tools.

First inspiration for makeup brush

The beginning of my first inspiration for brushes

1953-1960s
The first inspiration of Piccasso brush began in 1953. Mrs. Cho sun Ok-sun, the mother of the founder of Sosan Pacific - Great An, graduated from Busan Beauty Academy which is Korea's first beauty academy, and ran a beauty salon in Jinhae.
She sold hand-made makeup brush at that time, knowing the value of the beauty of traditional Korean calligraphy brushes, and she enjoyed sharing those brushes made with good materials.
Thus, from Mrs. Cho Ok-sun, he predicted the true virtues of merchants and the marketability of makeup tool business.

Birth of brand and the company value

The Birth of Piccasso Brush and Corporate Value

1990s
Great An, who has been leading Sosan Pacific for about 30 years since 1990, has been making Korea's representative makeup brush with the company's value of "Piccasso in all beauty category", and is growing into a global beauty company.

#01

Piccasso brush is all handcrafted and has been trying to spread Asian aesthetic designs around the world for about 30 years, with the artisanal skills and materials from nature.

#02

Based on Piccasso's proud post-processing technology, Piccasso is continuously observing and studying the threads for more delicate and precise makeup since the company's foundation.

#03

Piccasso brings high quality brushes and beautiful designs to customers around the world to feel a different level of comfort and soft touch that they've never experienced before.